Quiznos sub shop has introduced a new user-generated content (UGC) contest that ties together the value the sandwich company presents to its consumers through low prices and quality food.

Quiznos has been serving sandwich favourites such as the famous “Classic Italian’ for over 30 years and is widely known as the place to go for subs, soups and salad. The company has a reputation for innovative and delicious recipes combined with quirky advertising.

This year the company has done even more to offer its one-of-a-kind taste at an affordable price, allowing consumers to watch what they spend and get what they crave.

Participants can visit and register within the Poptent community to develop and create a 30 second video that best depicts the value and variety they offer. Using the tag: Delicious meal options for $5, $4, and $3! I should go get it today!”

Videos will be featured online for the public to share their creations with their friends and families. As well, the sub maker is offering an added bonus to those who submit a video and are able to get it in earlier than the contest deadline.

The winner of the early draw contest will receive $5000. The creator of this spot will also earn a bonus of $2500. The actual deadline of August 22, 2010 will see one video selected by the sponsor judges and will receive $5000.

Additionally, the Poptent community will be providing an Editor’s Choice Awards that will total $2000.