Monthly Archives: February 2011

iReport looks at how culture is becoming device-driven

CNN iReport, in partnership with Mashable is challenging photo journalists to get creative. The next generation of digital photography is here – actually, it’s been here for a while and it just keeps improving, so now is the time to … Continue reading

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Snoo.ws Worthy Video: Winnipeg’s own superstar Maria Aragon

Winnipeg’s rising superstar gets a chance to chat with Lady Gaga over the phone . Check out the story on her interview with Ellen DeGeneres here. The original video can be seen here, with over 12,000,000 hits so far.

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@RedCross makes giant Twitter faux pas save

Social media is so much in the public eye, it’s hard to believe that even the slightest error could be acceptable. With dozens of case studies featuring brands and companies inappropriately using Twitter or reacting to comments rather than strategizing, … Continue reading

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3 tips to making original content more interesting

Your audience is much more likely to read content that is interesting and original – we all know that. However as publishers of blogs, Twitter feeds, Facebook pages, etc. we sometimes are so involved in our own brand that we … Continue reading

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Snoo.ws Worthy Video: Animal Beatbox

This is the Tropfest 2011 winner, written and directed by Damon Gameau. And for good reason. It’s awesome. Enjoy some epic music made entirely out of the names of animals. The animation style is made out of paper and other … Continue reading

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3 ways that community management and moderation build trust

Social networks are simply stronger when they are more trusted. The concern for most brands and companies using the social space is how they can gain that trust with minimal resources, a limited budget and a lack of experience. So … Continue reading

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The creative side of the stock market

2011 marks the 40th anniversary of the NASDAQ stock market. On February 8th, 1971 when electronic trading first began the world was a very different place. Today the NASDAQ has become the norm worldwide and has brought about technological, medical … Continue reading

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5 ways to make Facebook fundraising better

We all know that fundraising is an incredibly difficult and noble job. Social media has somewhat brought a new generation of donors into the fold by making it more accessible and engaging. However, not-for-profits still report very small numbers when … Continue reading

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Declare your candidacy for Popchips VP of pop culture

The world is simply filled with too much pop culture for any one person to take on alone. That’s why newly declared president of pop culture: Ashton Kutcher, along with Popchips is searching for a vice-president to assist in the … Continue reading

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Turning your customers into fans

Building brand loyalty by enhancing the customer/company relationship is key to keeping your customers coming back for more. Your social media marketing strategy needs to reflect this. Engaging your customers means more than simply posting a standard status update or … Continue reading

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