When it comes to making the most out of the awesome tech tools of today in a manner that’s effective, efficient and makes good use of our time – to say it’s easy to get overwhelmed and bogged down is an incredible understatement. It’s always been a weakness of mine… following one link to another, getting sucked into a black hole of time consuming socializing, reading posts and clicking links, then getting into the comments and conversations.
Need I go on? I’m sure everyone with a computer/or mobile wifi device and a couple social accounts can totally relate.
Now as a professional using social media as a part of my job, it gets even more hectic. I now have multiple accounts on various platforms to keep tabs on and manage. ICUC is a global company with employees and clients around the world, so we’re literally getting interaction 24/7. (Luckily I am a professional, trained in social media, and I’m only one member of the Marketing Team).
The more I learn about social media, and the more this industry grows – the more sense it makes to me that brands are seeking out companies like us, ICUC, to help manage their social media, to moderate, monitor, provide community management, content creation, strategy and more. There is just so much to be done, so much to keep an eye on and follow; for bigger companies/brands, the amount of action on one social media account alone can be dizzying, let alone multiple accounts on multiple platforms.
It makes sense to have a team of professionals looking out for you.
Yesterday I was in a chat session with some other social media professionals (it’s a weekly chat hosted by CrowdBooster, check out their Twitter account every Tuesday for links, it’s usually at 12:00pm Pacific time on Tuesdays) and as always, the topic of time management and organization came up. Another chat attendee, Anne Saulovich, posted this incredible link to a list she made on list.ly of the best apps to keep one organized and more productive in today’s modern techie world.
(Sidenote: List.ly is awesome! It’s software for dynamic list making that allows users and viewers to interact with a list, rating choices, making comments and just engaging in conversation related to the list. It’s a new site to me and one I’ll be looking into more for sure.)
Back to Anne’s list: on there she’s included: WorkFlowy, Dropbox, Evernote, Hootsuite, and Rapportive as her top five. Of those, I only use two: HootSuite and DropBox. Seems as though I have some reading and research and account creating to do.
Staying organized is of paramount importance to me, I LOVE organization – I’m the kind of gal who color codes my notes and actually has a filing system of color coded, different-sized tabs. I love things to be neat, it makes my life easier and my workflow smoother. Now, time management is the elusive dragon I feel like I’m always chasing, not getting caught up in one task for too long; the ability to keep track of multiple accounts in the easiest way possible is a super clutch pursuit of mine. For this, I LOVE HootSuite to pieces (I just recently wrote about them on Snoo.ws, actually).
Anne’s list is awesome, long, and full of comments and feedback – so rad. I love that others are chiming in and elaborating on the conversation (I totally want to get into this list.ly platform for my own use, it’s great). Of the rest of her list I use/have used a few items she mentions: Google Analytics, Skype, Google Translate, TweetDeck, Pinterest, Crowdbooster, Klout, Spotify and Salesforce.
At ICUC, we have a company policy of being “technology agnostic;” meaning that we use a variety of software platforms, sites, programs, and other technology available – sometimes using multiple products for similar services – to give our clients the best available results, to use the best in class to ensure we’re doing our best to serve our clients. Software only gets you so far though, and ultimately ICUC is people-powered. That combination of the best software and the best people is what sets us apart.
So as for me, personally, I know that I need to make the best use out of software platforms and social media; finding these other new sites to check out that just might help keep me more organized, save a little more time, make things easier, and serve any other helpful purpose is really exciting.
It can get overwhelming to manage a lot of accounts and it’s important to me that I do my best when it comes to this aspect of my job.
What are you using to help stay organized?
What platforms do you consider best in class?
Do you ever feel overwhelmed by the multitude of social media and how time consuming it can become?
I feel like this is an inevitable topic that all social media professionals face; so jump in and give me your own feedback on what you do to stay organized, what software you like to use and anything else about managing time and staying organized.