In its third annual competition Discovery World HD is hosting the Film Snacks Competition for the best of tomorrow’s film-making talent, featuring compelling short-films that build on environmental themes.

Discovery World HD is an official sponsor of the 2010 Planet In Focus International Environmental Film and Video Festival. This competition is open to Canadian residents and will offer participants a chance to showcase their work on the big screen, TV and online.

Submissions must be no longer than two minutes and must be based on an environmental theme. Entries can be uploaded on the contest Film Snacks website, along with a 100 word synopsis that briefly explains your film. (more…)

Brickfish, the social media marketing company that helps brands, agencies and publishers execute and measure award-winning programs throughout the social web is hosting its own user-generated content (UGC) contest that will have all of its members looking back on a long summer of fun.

Whether you spent the past few months laying in the sun getting a tan, biking across the country, or overseas, this campaign will allow you to share your memories through photos, videos or a blog to win a cash scholarship. (more…)

Did you ever have a moment where you knew something important needed to be done to make a big change to our planet? Well GreenHeroes.tv is an internet channel that tells remarkable stories of people who experienced just that and realized that they were going to be the ones to do it.

The cross platform project includes TV shows, a website, user-generated content (UGC) and a blog and has recently launched 10 video episodes that feature various Green Heroes that are making a difference in their communities to raise awareness for various green causes. (more…)

Department store giant Sears is celebrating its first anniversary of Shop Your Way Rewards, through a new user-generated content (UGC) contest that has customers telling us what they would do if they had one billion Sears points to spend.

Participants are asked to create a video explaining what they would do with the one billion points in a funny and creative way. Whether they would be generous, creative or selfish, it all needs to be recorded.

Video submissions can be no longer than 45 seconds and can be entered in one of two different ways. First entrants can visit the contest website at www.billionpoints.com and follow the directions, or they can visit a Sears or Kmart retail location during the select days and have an associate film their answer. (more…)

In its latest user-generated content (UGC) campaign, Papa John’s has tipped the marketing scales finding a way to let their fans do the marketing work for them, and the whole deal falls within a pretty decent budget.

Earlier this month the pizza powerhouse pulled in 12,000 entries to a contest asking for the next great specialty pizza recipe. Entrants from across America submitted recipes through the companies Facebook page and the top three finalists were selected by a panel of judges including Food Network’s Ted Allen and Rich Eisen of the NFL Network. (more…)

Procter & Gamble kicked off its new Children’s Safe Drinking Water program this month at the BlogHer 2010 Conference. The social media campaign is targeting female bloggers to generate buzz and awareness surrounding the need in Africa. (more…)

Toyota’s new Auto-Biography campaign is having great success in drawing attention to the personal side of owning a car and adding value to their name after a rocky year of recalls, through customer sentiment and the easy sharing of social media.

The car maker says the campaign is intended to highlight the fun and excitement of owning a car, and the familial attachment to its Camry and Corolla models in particular. (more…)

Tequila brand Jose Cuervo is helping Mexicans celebrate the country’s bicentennial next month by playing off one of Mexico’s most iconic national symbols, the macho-man mustache, with a new campaign called Let’s Celebrate 200 Years of Mustaches.

Independent Mexico City agency Anonimo came up with the usual concept to engage consumers by challenging them to grow some of the most outrages mustachios possible before the September 16 celebration. (more…)

When you’re young and active your metabolism is a thing of beauty. However the more life gets in the way of exercise, combined with the older we get, our bodies start to change - and it’s not only women who are interested in a little help. Nutrisystem has created a new men’s line of products to make loosing the weight a little easier.

Nutrisystem for Men is looking for help to promote and spread the word about their new product category which will resonate with the male dieter - something different from the over played before and after shots that so many companies use. (more…)

Director Ridley Scott and LG are sponsoring a global user-generated content (UGC) project documenting the lives of 6.7 billion people on earth in a new Google YouTube undertaking called Life in a Day.

The project was launched in early July 2010 and has received 80,000 video submissions from roughly 197 different countries. While the entry period has come to a close the project is really just beginning as it enters the editing stage. (more…)