Being social is nothing new to non-profit organizations like GuluWalk. Online fundraising is of growing importance to charities of all sizes as it has the ability to turn supporters into fundraisers. (more…)

Social media has become an affordable way to market a brand to online users. Whether it is to get users involved, engaged or spending, social media has become an innovative and creative way for companies large and small to spread their messages.

So it makes perfect sense that charitable non-profits organizations would take advantage of the popularity of these sites for goodwill. And while participation in some of these causes can be huge, are the organizations really making money or is the giving beginning to hurt? (more…)