Mashable, the social media news blog covering cool new websites and social networks has launched its 3rd annual Open Web Awards: Social Media Edition where some of the most followed, famous or entertaining leaders and companies in the social media space can get recognized for their hard work and innovative thinking. (more…)

In late August I got to sit in on a virtual presentation from Advertising Age called Blogging, Buzz and Tweets: An Execs Guide to Protecting Your Company and Clients When Using Social Media. The webcast was led by Brian Heidelberger, a partner at Winston & Strawn’s Advertising and Promotional law practice. (more…)

Social media marketing group Brickfish’s latest contest is not for a client or a brand but strictly an exercise in self promotion. The contest is called 4 Elements and was created to award scholarship money to students with creative tendencies and generate a little interest in the company behind the campaigns.

The 4 Elements contest asks people to upload creative interpretations of the four elements: earth, air, water
and fire. Brickfish is accepting a wider range of entries than it has in the past for client’s campaigns. This contest is welcoming photography, drawings, illustrations, paintings, digital art and even sculptures – all submitted using a photograph of the art of course. (more…)

The Snoo.ws Directory is now open. It is new. It is raw. It is the Snoo.ws Directory.

We recently added this page to showcase the many different brands, companies and other players that are in the mix when it comes to UGC and the marketing & technology industry. (more…)

Hi There…

It has taken me a long time to get this project off of the ground so today I sit with a big smile and say “Introducing Snoo.ws”.

Snoo.ws aims to be the online resource for tracking User Generated Content (UGC) and the many different marketing / advertising campaigns, websites and contests embracing UGC. Snoo.ws will feature the companies and brands behind the campaigns and the agencies and technology providers delivering the campaigns.

(more…)