With October marking breast cancer awareness month, Estee Lauder Company has teamed up with The Breast Cancer Research Foundation to present a user-generated content (UGC) photo mosaic that will resemble the iconic pink ribbon that marks support for the disease.

The World Pink Mosaic asks the participants join the fight against breast cancer by raising awareness through participation with this online community effort. Supporters of the mosaic can go online and upload a photo of themselves or their loved ones using the Entry Editor. Participants can select from three different photo frames that best reflect their experience including survivor, supporter or touched. (more…)