Last week Summit Entertainment powered a social media push for The Twilight Saga: Eclipse, the latest in the hit Twilight franchise, with a new software platform that gave fans an opportunity to share a global user experience across multiple networks.

thisMoment, a software technology that enables companies to connect to people talking about their brand on Twitter with another person having a similar conversation on Facebook or YouTube in a monitored environment. (more…)

Leading next generation studio, Lionsgate is leveraging a new interactive offering called thisMoment to launch the first connected brand channel across multiple social media networks such as YouTube, Facebook and MySpace for the upcoming feature film KICK-ASS. (more…)