Callaway Golf is making use of the Poptent community to inspire filmmakers and videographers to develop a user-generated video that will spread virally online and tell consumers the true Top-Flite story.

Poptent is a vibrant community of filmmakers, actors, comedians, grips, animators and more who are connecting to each other and to companies that want to pay them for their talents. Community members can show off their work, build a portfolio and collaborate with other creators. (more…)